Porn Literacy Campaign

Overview

The Australian Government is committed to creating a better, gender equal Australia for everyone. Working for Women: A Strategy for Gender Equality (the Strategy) outlines where the Government will focus its efforts over the next decade to achieve its vision: an Australia where people are safe, treated with respect, have choices and have access to resources and equal outcomes no matter their gender. A key mechanism supporting the Government’s implementation of the Strategy is the Working for Women Program (WfWP). The WfWP funds key partnerships and activities to improve outcomes for women and gender equality in Australia, with a specific focus on the five priority areas of the Strategy. This grant opportunity has been designed to support the key outcomes under priority area 1 of the Strategy (gender-based violence), and complement other Government initiatives including the National Plan to End Violence against Women and Children, by: supporting young people to form a critical lens around pornography and in turn, other forms of media, including how pornography is produced, what messages it conveys, and how it may shape attitudes, beliefs, and behaviours related to sex, gender, relationships, and consent changing attitudes and behaviours around pornography including it's use as a guide, script or educational tool for sex and relationships  increasing educator and parent confidence, making conversations around pornography easier and more effective to prevent sexual violence supporting young people to engage with pornography safely, without stigma and/or shame and to seek appropriate help when required.